Rock Trust's New Website and Brand

YouthLink Scotland member Rock Trust has launched a brand-new website and evolved brand, providing an enhanced digital platform to support young people experiencing homelessness in Scotland.

Rock Trust takes a youth work approach to the housing and homelessness sector, with clearly defined pathways on the website for young people to access key support services. Updated website content ensures jargon-free, accessible and inclusive language around services available for young people, providing a more intuitive experience for young people in need of advice and support.

To address the changing demographic of young people at risk of homelessness in Scotland, a key new feature of the website is an accessibility widget that allows for the instant translation of web content into any language, alongside key accessibility tools including screen reader, smart contrast, adjustable text, and dyslexia friendly settings.

Donor experience has also been improved, with impactful stories threaded throughout the user journey for users who want to support Rock Trust’s mission to end youth homelessness. Meanwhile, professionals from across the sector can explore a clearly defined range of service models, resources and policy updates to encourage greater engagement and collaboration with Rock Trust.

Check out the new website today!

Secret Link