Social media’s impact on young people’s wellbeing is a growing concern, with Ofcom’s 2022 report linking its use to low self-esteem, poor mental health, and negative body image in young women.
In response, Edinburgh Napier University and The Young Women’s Movement co-created a social media literacy programme aimed at empowering girls with the knowledge to critically engage with online content and understand how marketing can influence self-perception.
They are offering this programme through two interactive 50-minute workshops (which can be adapted to suit your needs). These sessions include creative activities, mindful scrolling, and discussions around social media’s effects. Pre- and post-programme surveys will assess impact.
More information is available in the participant information sheet below, or you can contact Dr Kat Rezai (Principal Investigator, Edinburgh Napier University) via email K.Rezai@napier.ac.uk
* This project is inclusive of Trans and Intersex women, as well as non-binary and gender fluid people who are comfortable in a space that centres the experience of women.
Social Media Literacy & Wellbeing Programme
Edinburgh Napier University and The Young Women’s Movement are partnering on a project to educate teenage girls aged 14-17 about social media marketing, helping them make informed, conscious choices online.